Summer Slam Signage

I was asked to create a series of signage (standard tabloid poster, standard flyer, and yard sign) for my church’s “Summer Slam” summer day camp program.

I chose a bright primary palette and yellow background to grab attention. I modified a beachy handwritten font to pair with and give contrast to the blocky sans-serif font. Silhouettes help to give a clearer visual image of what camps will be offered throughout the summer. Halftone dots provide subtle texture for the background. Purple was used to add depth and to complement to the yellow background.